Pierre Vanhalst earned a living as a photographer right after the First World War. Several of his sons followed in his footsteps. But not Lieven Vanhalst. In 1968, he became a pastry chef, a very exclusive and creative trade at the time. The patisserie business branched out into a birth and baby shower favors store, which became a wholesale company in the 90’s.

Frank and Sophie Vanhalst completely rewrote the business plan of Vanhalst Birth and Baby Shower Favors in the early years of 2000 and launched bb collections. It resulted in a rapid exponential growth of the business.

Little by little, Vanhalst grew from a traditional wholesale company into a leading, creative enterprise that is firmly established in the market of birth and baby shower favors, wedding thank you gifts, little keepsake presents, and small packaging designs under the brand name bb collections.

With Atelier Pierre, Vanhalst enters the market of living accessories, alongside the market of birth and baby shower favors, wedding thank you gifts, little keepsake presents, and small packaging designs.

We are happy to be stocking the Atelier Pierre Junior line, which includes Miffy, Cesar the Fox, Hakuna the Lion and Jeroom the Dinosaur.

These designs come with a whole range of living accessories, including keyrings, magnets and magnet boards, money boxes, lights and wall decorations.