Bon Ton Toys
We distribute the Miffy and Peanuts ranges by Bon Ton Toys, two globally recognised licences with strong year-round sell-through.
Miffy appeals to two key audiences: customers buying for children and adult fans purchasing for themselves. The range is a mix of plush, keychains and seasonal specials, spanning multiple price points with regular new colourways and limited editions. Peanuts is a strong impulse, self-purchase and fan-gifting range, primarily attracting adult customers. It performs best in gift, lifestyle or pop-culture areas where adults browse. New Snoopy variations are release seasonally, keeping displays fresh and giving collectors a reason to return.